Carl’s philosophical approach zeroes in on optimizing conversions and ensuring a robust ROI, a testimony to his results- driven methodology. His vast experience envelopes a broad spectrum of industries, showcasing his adaptability and comprehensive understanding of diverse business needs.
With an impressive tenure spanning over 40 years in the business sector, Carl Jones is predominantly celebrated as the ‘Google Ads Guy’.
Boasting more than a decade of hands-on experience with Google Ads, he wears multiple hats of proficiency. Notably, Carl has earned Google Ads certifications in Search, Display, Video, Shopping, and Apps, solidifying his prowess in the ever-evolving domain of digital advertising.
User & Market Research
Unlocking Insights with Advanced PPC Strategies for 2024 and beyond.
Understand Your Audience
Master your market with a deeper understanding of your customers online habits.
Results & Analytics
Maximize your impact with success driven PPC Campaigns.
ABOUT CARL
THE CLIENT IS THE PRIORITY.
My client-centered approach for creating Google Advertising success involves prioritizing the needs, goals, and preferences of my clients at every stage of the advertising process. This approach enhances my clients satisfaction, fosters long-term relationships, and drives better campaign results.
As a business owner investing in Google advertising, your primary objective extends beyond merely breaking even or testing the platform's effectiveness. Your goal is to achieve a positive return on investment (ROI).
Carl's Process
1.
DISCOVERY
Understanding the client's goals, target audience, and competitive landscape is paramount in the PPC management process.
2.
Research & TARGETIG
Thorough keyword research and analysis help identify high-potential keywords and optimize ad campaigns for maximum effectiveness.
3.
Conversion Tracking
Implementing robust conversion tracking mechanisms allows for precise measurement of campaign performance and enables data-driven decision-making.
4.
Optimization & MONITORING
Continuously refining ad copy, adjusting bidding strategies, and tweaking targeting parameters ensures ongoing improvement in PPC campaign efficiency and return on investment.
Your business should consider using Google Ads for a variety of compelling reasons that can help you achieve your marketing and business goals. Here are some key benefits of utilizing [...]
